Last updated 20 September 2026
The short version
- Browsing this site is free and comes with no strings.
- If you hire us, a separate written agreement sets out the actual work, fees, and dates — it wins over this page if they ever disagree.
- We don’t guarantee advertising results, and nobody credible does. Section 7 is the honest version.
- You keep ownership of your accounts, your data, and your brand. We keep ownership of our methods and templates.
- Nothing here removes rights you have that the law won’t let us take away.
This agreement
These terms govern your use of this website and any services you engage us for. PPC Expand is an Amazon PPC and retail media consultancy operating from Sheridan, Wyoming, United States. “We”, “us”, and “our” mean PPC Expand; “you” means you or the business you represent.
By using this website, you accept these terms. If you don’t accept them, please don’t use the site.
Where we take you on as a client, we’ll put a separate written engagement agreement, proposal, or statement of work in place covering scope, deliverables, fees, and duration. If anything in that document conflicts with this page, that document governs. This page is the baseline, not the whole deal.
Using this website
You may read, use, and share this site for your own business purposes. In return, please don’t:
- Use it for anything unlawful, or in breach of anyone’s rights
- Copy, scrape, or republish substantial parts of it as your own
- Attempt to gain unauthorised access to any part of the site or its hosting
- Introduce malware, or interfere with the site’s operation or availability
- Use automated systems to harvest content or contact details
We may change, suspend, or withdraw any part of the site at any time. We aim to keep it available and accurate, but we don’t promise it will be uninterrupted or error-free.
Our services
We provide Amazon advertising and retail media services — including account diagnostics, campaign structure and restructure, bid and budget management, keyword and search-term work, Sponsored Products, Sponsored Brands and Sponsored Display management, DSP where applicable, and related reporting and advisory.
The fees for your specific engagement are confirmed in your engagement agreement. Descriptions on this website are a general guide to our capabilities, not a fixed offer.
We work as an independent contractor. Nothing here creates an employment relationship, partnership, joint venture, or agency beyond the account permissions you grant us to do the work.
Introductory calls
Where we offer an introductory or discovery call, it carries no obligation on either side. Booking one doesn’t create a client relationship or commit either of us to anything further.
Any observations we share during it are preliminary, based on limited information, and offered in good faith. They’re general in nature and shouldn’t be treated as a formal audit or as professional advice tailored to your circumstances.
We may decline or reschedule a call, including where we don’t think we’re the right fit. Saying so early is better for both of us.
Fees & payment
Fees, billing frequency, currency, and payment terms are set out in your engagement agreement. Unless it says otherwise:
- Invoices are payable within 14 days of issue
- Fees are for our services only, and are separate from your advertising spend, which you pay to Amazon directly
- Fees exclude taxes and duties unless stated
- Payment processing, bank transfer, and currency-conversion charges are yours
If an invoice remains unpaid past its due date, we may pause work after giving you reasonable notice. We’d much rather talk about it first — if something’s gone wrong on your side, tell us.
Your responsibilities
For the work to succeed, we need you to:
- Grant and maintain the account access we need, at the right permission level
- Give us accurate information about your products, margins, stock position, and goals
- Keep your listings, inventory, and pricing in workable shape — advertising can’t fix an out-of-stock product or a broken listing
- Respond to questions and approvals within a reasonable time
- Ensure your products, listings, and claims comply with Amazon’s policies and applicable law
- Maintain sufficient funds and a valid payment method for your advertising spend
You remain responsible for your Amazon accounts, your products, and your legal compliance. Where delays or inaccurate information affect what we can deliver, that’s outside our control.
No guarantee of results
This is the most important section on this page, so we’ve written it plainly.
We do not guarantee any specific advertising result. Not a sales figure, not an ACOS or TACOS target, not a ranking, not a return on ad spend, not a growth rate. We don’t offer guarantees because no honest operator can — advertising outcomes depend on far more than campaign management.
Results are affected by, among other things: your pricing and margins; inventory availability; listing and image quality; reviews and ratings; competitor behaviour and spend; seasonality; category dynamics; and changes Amazon makes to its platform, algorithms, ad products, and policies. Most of these sit outside our control, and several sit outside yours.
What we do commit to is method: diagnosing before acting, structuring accounts deliberately, managing spend with care, and reporting honestly on what’s working and what isn’t — including when the honest answer is that something didn’t work.
Advertising spend is genuinely at risk. Campaigns can and sometimes do underperform. Please don’t commit budget you can’t afford to lose.
Case studies & testimonials
Case studies, dashboards, figures, and testimonials on this website reflect real outcomes for real accounts at a particular time, under that account’s particular conditions.
They are illustrative, not predictive. They are not a promise, projection, or representation of what your account will achieve. Individual results vary widely, and past performance doesn’t indicate future performance.
Testimonials are given voluntarily by clients and published with their permission. They reflect those clients’ own views and experiences.
Intellectual property
Ours
This website and its content — text, layout, design, graphics, the PPC Expand name and logo, and our underlying frameworks, methods, templates, and tooling — belong to us or our licensors and are protected by intellectual property law. Engaging us doesn’t transfer ownership of those methods or materials to you.
Yours
You keep everything of yours: your brand, trade marks, product information, listing content, imagery, and the data in your Amazon accounts. We claim no ownership over any of it.
What we produce for you
Reports, campaign structures, and recommendations we prepare specifically for you, and that you’ve paid for, are yours to use within your business. We keep the right to continue using the general knowledge, techniques, and know-how applied in producing them — including on other engagements.
Third-party platforms
Our work depends on platforms we don’t own or control, principally Amazon Ads and Amazon Seller Central. Their availability, features, policies, fees, reporting, and data accuracy are set by Amazon and can change without notice to us or to you.
We’re not responsible for platform outages, reporting discrepancies, policy enforcement, account suspensions, or changes to ad products. Where such an event affects your account, we’ll help you respond, but we can’t accept liability for the underlying platform’s behaviour.
We are an independent business and are not Amazon. Amazon, Amazon Ads, and all related logos are trademarks of Amazon.com, Inc. or its affiliates. Amazon does not endorse, sponsor, or guarantee our services.
Warranties & disclaimers
We provide our services with reasonable care and skill.
Beyond that, and to the fullest extent permitted by applicable law, we disclaim all other warranties, express or implied, including any implied warranty of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that our services will be uninterrupted or error-free.
Nothing in these terms excludes, restricts, or modifies any right or remedy you have that cannot lawfully be excluded, restricted, or modified.
Liability
Subject to section 11, and to the extent permitted by applicable law:
- Neither party is liable for indirect or consequential loss, including loss of profits, revenue, anticipated savings, goodwill, business opportunity, or data
- We are not liable for loss arising from advertising spend outcomes, platform changes, account suspensions, or third-party acts and omissions
- Our total aggregate liability arising out of or in connection with our services is limited to the fees you paid us for the services in the three months before the claim arose. Advertising spend paid to Amazon is not included in that figure
Neither party is liable for failure to perform caused by events beyond reasonable control, including platform outages, natural disasters, and changes in law.
You agree to indemnify us against claims arising from your products, your listings, your legal compliance, or information you gave us that was inaccurate or incomplete — except to the extent we caused the problem.
Confidentiality
Each of us may see the other’s confidential information — your account data, margins, and strategy; our methods, pricing, and tooling. Both of us agree to keep it confidential, use it only for the engagement, and protect it sensibly.
This doesn’t apply to information that’s already public, was already known without obligation, is independently developed, or must be disclosed by law.
We won’t identify you publicly, or publish your figures, without your written permission. How we handle personal information is set out in our Privacy Policy.
Ending an engagement
Either of us may end an engagement by giving the notice specified in your engagement agreement, or 30 days’ written notice if none is specified.
Either of us may end it immediately if the other materially breaches these terms and doesn’t fix the breach within 14 days of being told, or becomes insolvent.
On termination:
- You pay for work performed up to the termination date
- We hand over reports and materials you’ve paid for
- You revoke our account access, or ask us to step back — we’ll confirm once it’s done
- The sections on intellectual property, confidentiality, liability, and governing law survive
Governing law
These terms are governed by the laws of the State of Wyoming, United States, without regard to its conflict-of-laws rules. Both parties submit to the exclusive jurisdiction of the state and federal courts located in Wyoming.
If a dispute arises, please raise it with us first at imran@ppcexpand.com. We’ll try in good faith to resolve it directly before anyone involves lawyers or courts.
General
- Changes. We may update these terms; the “last updated” date shows the current version. Material changes affecting an active engagement will be communicated to you directly.
- Severability. If a provision is found unenforceable, the rest stays in force.
- Waiver. Not enforcing a term once doesn’t waive our right to enforce it later.
- Assignment. Neither party may assign this agreement without the other’s written consent, not to be unreasonably withheld.
- Entire agreement. These terms, together with your engagement agreement and our Privacy Policy, are the whole agreement between us on this subject.
Contact us
Questions about these terms:
PPC Expand
Attn: Imran Khan
Sheridan, Wyoming, United States